“hug-full”, a medical and healthcare information site supporting everything from fertility treatment to child-rearing, receives the Award of the Director-General of the Health Policy Bureau, MHLW
hug-full© Web, the medical and healthcare information website operated by our group company CMC XMEDICA, has received the Award of the Director-General of the Health Policy Bureau at the 7th Smart Use of Healthcare Awards, organized by Japan's Ministry of Health, Labour and Welfare.
The Smart Use of Healthcare Awards recognize outstanding initiatives that promote appropriate use of medical institutions. Entries are invited widely from insurers, medical institutions, companies, organizations and local governments, and exemplary cases are selected.
hug-full© received the award in recognition of its creation of high-quality content and its use of nudges to promote the smart use of healthcare — in particular for providing information on fertility treatment and helping to ease the anxieties of families raising children.